Leasedrive VELO

Leasedrive Velo helps client T-Mobile save £400,000
19 November 2008

Accident management reports from the Leasedrive Velo Group, one of the largest independent privately-owned vehicle management groups in the UK, show that its client T-Mobile, one of the world’s largest mobile operators and service provider of choice for 16.8 million customers in the UK, has seen its road traffic crash rate drop by 20 per cent in 2007 over 2006 and cost of accidents fall by 49 per cent in the same period, saving T-Mobile £400,000.

Commercial director, Roddy Graham at Leasedrive Velo said: “The savings made stem from our introduction of Green Road Technology, a revolutionary in-car drive diagnostic system that has really made an impact and differentiated T-Mobile from other organisations. This is backed up by a total risk analysis safety management system complete with full audit trail.”

According to Nigel Wilkinson, head of health, safety and environment at T-Mobile UK: “The highest risk work activity at T-Mobile is driving and, aside from the occupational road risks and corporate social responsibilities involved, the financial costs are not inconsiderable. Last year, the total fleet road traffic accident rate was down to 34 per cent and total repair cost savings for 2007, including lost productivity, administration and hire car costs, amounted to over £400,000, a significant return on investment.”

Green Road Technology is a revolutionary telemetrics device which provides drivers with relevant information to modify their driving styles. Once the engine is started, on-board sensors rate 120 driving manoeuvres based on measurement of speed, cornering, handling, lane changes and braking manoeuvres. Information is fed directly to a visual LED light display mounted on the dashboard. Manoeuvres are classified into three categories: zero to 20 manoeuvres are green for ‘safe’, 21 to 50 are amber for ‘adequate’ and 51+ are red for ‘cause for concern’. Each unsafe manoeuvre is registered on the display within fractions of a second to give the driver instant real-time feedback. The data is transmitted by GPS and logged on a database. Each driver can then view the information over the internet via their own private log-in. They can analyse each journey and identify where they made unsafe manoeuvres and modify their driving behaviour accordingly.

The average number of unsafe manoeuvres per driver halved from 81 in December 2006 to 41 a year later and speeding events were reduced by 25 per cent. Secondary benefits included a fuel consumption improvement of three per cent over 2006, leading to fuel savings of over £20,000, with associated CO2 emission reductions.

- Ends -

Notes to Editors:

About T-Mobile
T-Mobile is one of the world’s largest mobile operators with more than 126.6 million customers worldwide and is the service provider of choice for 16.8 million customers in the UK, making it one of the largest networks. T-Mobile has a range of innovative products and services, such as Solo, the SIM only option offering market-leading minutes and texts (at £30 per month) on a 30-day rolling contract; Combi, our best package deal; Flext, a unique tariff with a flexible allowance; U-Fix, a tariff that combines pay-as-you-go and a minimum term contract, and web'n'walk, which enables customers to surf the internet on the move. Competitive high-speed Mobile Broadband tariffs include access to the largest worldwide Wi-Fi network, with more than 1,000 HotSpots in convenient locations in the UK and 27,000 worldwide. Network coverage is among the best in the UK at over 99 per cent of the UK population. T-Mobile operates an advanced 3G HSDPA-enabled network capable of supporting effective mobile broadband speeds of up 4.5Mbps and is the first UK operator to provide a nationwide HSUPA capability for faster uploads.

For more information about T-Mobile UK, please visit www.t-mobile.co.uk

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